Clinical Study Compares Water Flosser vs. Air Floss

Soundbite and Script

February 8, 2012

ANNOUNCER:

EVERYONE HATES TO FLOSS RIGHT? SO THE MAKERS OF SONICARE AND WATERPIK HAVE INTRODUCED PRODUCTS TO MAKE IT EASIER THAN EVER, BUT WHICH ONE DO YOU CHOOSE? 

A RECENTLY PUBLISHED STUDY IN THE JOURNAL OF CLINICAL DENISTRY SHOWS THAT WATERPIK WATER FLOSSER IS THE CLEAR WINNER. THE STUDY WAS CONDUCTED BY BIOSCI RESEARCH CANADA, LIMITED.

DURING THE FOUR-WEEK STUDY, SUBJECTS WERE GIVEN THE WATERPIK WATER FLOSSER OR SONICARE AIR FLOSS, PLUS A MANUAL TOOTHBRUSH, TO USE AS PART OF THEIR DAILY ORAL CARE ROUTINE.

THE RESULTS SHOWED THAT THE WATERPIK WATER FLOSSER WAS 80 PERCENT MORE EFFECTIVE THAN SONICARE AIR FLOSS AT REDUCING GINGIVITIS AND 70 PERCENT MORE EFFECTIVE AT REMOVING PLAQUE.

THIS NEW RESEARCH BUILDS UPON AN EXISTING BODY OF EVIDENCE THAT SHOWS THAT THE WATERPIK WATER FLOSSER IS MORE EFFECTIVE THAN TRADITIONAL DENTAL FLOSS AND MORE EFFECTIVE THAN AIR FLOSS FOR REMOVING PLAQUE, REDUCING GINGIVITIS AND IMPROVING OVERALL ORAL HEALTH.

AND, A RECENT SURVEY FINDS THAT WATERPIK IS THE NUMBER ONE BRAND OF WATER FLOSSER RECOMMENDED BY DENTAL PROFESSIONALS TO THEIR PATIENTS. FOR MORE INFORMATION ON WATERPIK PRODUCTS, VISIT WATERPIK.COM. I’M JON DRYDEN.