Dozens of Chief Creative Officers Join New York Festivals’ Exclusive Jury to Judge 2011 Advertising Competition
April 27, 2011
• Please join us for an exclusive sneak preview on Wednesday, May 4th in NYC of some of the advertising industry’s most talked about ads of the year.
• For the first time in its 54-year history of honoring the “World’s Best Advertising”™, New York Festivals is assembling 30 of the most prominent Worldwide CCO’s and Executive Creative Directors to participate in live judging across a number of categories of ad campaigns from all over the globe.
• Never before have so many high level creative officers gathered in one place for an international advertising judging or to share insights and their work.
• Event will be from 4-6 pm with a press conference so you can meet the members who will be judging the campaigns, followed by a sneak preview of the winners.
• At 6 pm we will have a rooftop cocktail reception where you can discuss the campaigns with some of the judges.
• Event will be held at Skylight West located at: 500 West 36th Street
New York Festivals® International Advertising Awards has added an exclusive group of prominent Worldwide Chief Creative Officers and VP Executive Creative Directors to participate in one group in a live judging session. This elite group, assembled from the world’s best ad agencies, will select the 2011 trophy winners from the Finalists winners. Additionally, NYF is introducing a new sophisticated and precise judging system endorsed by the Executive Jury. The group judging sessions will take place in New York from May 1 – 5.
Executive Jury Members to date include:
- Steve Back, Chief Creative Officer, Ogilvy & Mather, Singapore
- Rob Feakins, Chief Creative Officer/President, Publicis
- Jonathan Harries, Vice Chairman/Global Chief Creative Officer, Draftfcb
- Rei Inamoto, Chief Creative Officer, AKQA
- Akira Kagami, Executive Advisor and Global Executive Creative Advisor, Dentsu
- Tham Khai Meng, Worldwide Creative Director & Chairman, WW Creative Council, Ogilvy & Mather Worldwide
- Ronald Ng, Executive VP/Executive Creative Director, BBDO
- Benjamin Palmer, Founder & Chief Creative Officer, Barbarian Group
- Mark Tutssel, Worldwide Chief Creative Officer, Leo Burnett Worldwide
- Graham Warsop, Founder & Chief Creative Officer, The Jupiter Drawing Room (South Africa)
- Conway Williamson, Chief Creative Officer, Saatchi & Saatchi
Additional Executive Jury Members will be announced soon.
“Adding a live-judging element to the current online-judging process allows us to combine the best of both worlds with regard to the judging processes,” said Michael O’Rourke, President of International Awards Group. “The online Grand Jury allows us to assemble 250 award winning Creative Directors representing over 50 countries ensuring diversity and unequaled fairness. The newly formed Executive Jury’s live-judging sessions will take place to ensure each entry that has progressed to the Finalist stage will be given the hands-on attention it deserves, while avoiding the judging fatigue factor that often plagues other advertising competitions.”
The 2011 Executive Jury, comprised of 30-40 of advertising’s most highly awarded executives, will utilize NYF’s new sophisticated scoring system designed to improve the accuracy of each entry’s score and will convene the week of May 1st at the prestigious Paley Center for Media, located at 25 West 52nd Street in New York City. The four-day series of events, including seminars and exhibits, culminates with the annual International Advertising Award presentations taking place on Wednesday, May 4th, and on Thursday, May 5th, 2011.
“For quite a while, we have listened to what senior advertising creatives wanted changed in judging systems of international advertising shows. With their engagement, encouragement and enthusiastic support, we gave them what they asked for and more. The Executive Jury will prove to be the best advertising jury ever assembled on one panel, and we couldn’t be more delighted to have heeded their call,” said Jim Smyth, CEO, International Awards Group.
The NYF International Advertising Awards competition receives entries from 70 countries and recognizes work in all media in the following competitions: Art/Technique + Technology, Avant-Garde, Collateral, Design, Digital & Interactive, Hispanic USA Advertising, Marketing Effectiveness, Mixed Media, Outdoor, Print, Public Relations/Brand Communications, Public Service Announcements, Radio, Student and Television/Cinema.
The Final Deadline to enter the NYF’s 2011 International Advertising Awards competition is January 28th, 2011. Winners will be celebrated May 4-5th in New York and promoted by our network of representatives in 75 countries.
All press inquiries are welcome and should be directed to Gayle Mandel: gmandel@newyorkfestivals.com. Ph: 1 212 643 4800
About International Awards Group organizes advertising and programming competitions for the following brands: AME Awards for Advertising Marketing Effectiveness; Midas Awards for Financial Services Communications; The Global Awards for Healthcare Communications; NYF Advertising Awards; NYF Television & Film Awards; and NYF Radio Programs & Promotions. Entries to each of the competitions are judged around the world by panels of peers in their respective industries. Founded in 1957, IAG and their brands now have representation in 75 countries. For more information, go to http://www.newyorkfestivals.com
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Contact:
Gayle Mandel
International Awards Group
260 West 39th Street, 10th Floor
New York, NY 10018
1 212 643-4800
gmandel@internationalawardsgroup.com
